Case Study YOGABELLIES ABOUT YOGABELLIES Have you ever heard of a business idea and thought ‘Damn! I wish I thought of that!’ That’s how we felt when met Cheryl. Well not specifically that we wish we’d thought of it more that we wished we could do it. We’re not a very bendy lot here at…

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So we all know we need to build our email lists but a lame little pop up that says ‘Hey subscribe for weekly updates!’ just doesn’t cut the mustard anymore. Most of the visitors to your site will just ignore it. Actually most visitors to your site will be annoyed by it which is much…

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Case Study bebo mia Bebo mia Bianca, Alana and Natasha had their doula training business pumping and changing lives… but their website (and membership site) was a bit of a hot mess. They wanted something edgy, inviting, inclusive and not at all scary. Easy to navigate and easy to update, they didn’t want their students…

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Case Study CASS DUNN About Cass Cass Dunn is a clinical psychologist and author of the book with the most enticing title we’ve ever heard. ‘From Crappy to Happy.’ How much do you want to read that book immediately? Cass is a psychologist, coach and author who seriously didn’t have the time to be dealing with…

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Case Study Rebecca Sparrow About Rebecca Rebecca Sparrow is a renowned Australian Author, podcaster and advocate for tween and teenage girls. When she came to us in 2018 she had an old (like – really, REALLY old), unresponsive WordPress site that she had been using for years and no email list but she did have…

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Case Study Small Steps Living About Lisa Over the years, we’ve built 7 sites with Lisa Corduff. Lisa started as a wholefoods educator who built a loyal following and created multiple products under the brands “Lisa Corduff in the Kitchen”, “Small Steps to Wholefoods”, “Small Steps to Fermenting”, and then later as Lisa Corduff (Business…

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Online entrepreneurs often assume that more products on their sales page = more money. And while this can be true, it’s usually much easier just to sell more of the thing you already have. Remember when you were a kid and you walked into a lolly shop (or candy store for anyone in the US)…

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I was at an airport once, and I had to walk through the metal detector to make sure I wasn’t carrying anything dangerous. I put my belongings in the tray on the conveyer belt, and the person in charge handed me a large metal disc with a number on it that corresponded with the number…

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First up, stop thinking of your sales page as a sales page. Start thinking about your sales page as a celebrity. Imagine your sales page is Ryan Gosling. Not only is he a total fox but he’s also just an excellent guy as well. Gosling’s got that thing. Have you ever seen him on the…

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This week I had a chat with Kathryn Hocking, Lady of Leverage from The eCourse Launch Formula. Kath and I are working together on her personal rebrand for KathrynHocking.com, but she is best known for her role as the Commander in Chief at the “eCourse Launch Formula”.  Earlier this month I worked on some tweaks…

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