Case Study

Suze Robertson

ABOUT Suze Robertson

You know when you meet someone and they tell you what their business is and you're like 'Oh my god that's the best idea ever I wish I'd thought of it!' and then you hate them a little bit?

That's exactly how we would feel about Suze if she wasn't so lovely. Suze is the founder and genius behind Eat Sleep Play Repeat - a hub for people who are totally confused by all the different health options out there and need someone to tell them what to do.

Eat Sleep Play Repeat does all the research and fact-checking for you so you can just get on with it.

Ace, right?


For Suze, we wanted something fun, approachable and not at all scary.

The health industry is SUPER intimidating - and Suze's target demographic is people who are intimidated by the health industry...

So, pretty much everyone.

We wanted to create a safe space for anyone who has been totally freaked out by a bulging-bicep Arnie look-alike at the gym and then didn't go back for three years - so we went with a rainbow of bright colours, friendly fonts, and soft textures.


There are absolutely no bells and whistles on Suze's site.

We don't do them.

She didn't want them.

Mutually beneficial arrangement.

Simple navigation, easy to use.

Straight up functional design.

Not to blow our own horn but it's what we do best.

*polishes Most Modest trophy*

SR - Website Mockup



But... let's talk about you!

Tell us about your project and you'll be invited to have a chat with a member of our team to discuss in more detail.

We look forward to knowing more about you!