This was one of the most interesting briefs we've ever come across.
The subject is standard - healthy cooking - the context is harder. We're an English speaking business and Comida Real Kitchen is not.
They say maths and design are the same in every language and we heartily agree.
Here's what we did for our wonderful Spanish client.
As far as branding goes, this was a piece of (healthy) cake.
Vibrant, beautiful, traditional Spanish menu planning. What a lovely business to build a website for.
We used traditional punchy tones for this website. The kind of colours that make you want to bury your face in a giant bowl of homemade salsa.
The words fresh, bright and dynamic were our buzz words for this redesign.
Comida Real Kitchen has an open/close door membership system so we had to make that super easy for Edurne (the boss) to do herself.
The site is really cruisey to use - no one has time for anything complicated!
All the information is front and centre so potential clients don't have to go searching for it.
Fun and functional. We like it.
We specialise in membership sites and every job we do is totally different.
For this menu planning course, we put together a simple layout with ease of use at the very top of our priority list.
When you're following a recipe and you're up to your elbows in chopped tomatoes and herbs you don't want to be messing around with complicated membership sites.
We'd never do that to you or your clients.
For a food brand, collateral is essential.
For Edurne, we put together a package of resources she can use for lead generation, recipes, infographics, and events.
Branding is essential, especially with things that are particularly shareable so it's important to make sure every piece of content you put out there has your logo and style on it. That's the power of branded collateral.
Working with Ellissa and her team has been the biggest joy and the best decision I have made for my business! I was looking for someone to build my new membership site, and as soon as I laid eyes on her work, my heart told me I had to go with her. My heart was spot on.
The whole process was absolutely seamless, from the start to the very end. I am blown away with how she has been able to nail the branding of my service after really taking the time to get to know me and what I want to convey. It's just perfect!
I know I will not be working with anyone else from here on. I'd be crazy if I did (and so would you!). Choosing Ellissa and her team is definitely the best investment you can make for your online business.
I am so grateful that you exist, Ellissa!
Edurne Ubani, Comida Real Kitchen
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