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The Personality Test That Will Totally Change The Way You Run Your Business 

By Carly | Jun 7, 2018

I know that heading was click-baity, but I promise you, it’s true. We’ve put together a personality test for your brand. That sounds a little weird like we’re offering dog astrology, but stay with me. It’s useful and fun, I promise. It sounds a little quirky but imagine that your brand is a person. A…

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How To Choose A Colour Palette For Your Business

By Carly | Jun 7, 2018

Choosing your colour palette for your business isn’t like being a little kid at the toy shop and screaming ‘I WANT A PURPLE ONE!’ because you like purple. It’s a touch more complicated than that. Colours are very powerful, and when people look at them, they can feel certain emotions. Emotions that make them happy…

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Brand Archetypes: 5 Reasons Why You Need To Know Yours Now

By Carly | Jun 1, 2018

Have you ever worked in a corporate environment? These days, the moment you step in the door you’ll be given a Myers-Briggs/DISC/Four Tendencies personality archetype quiz before they even offer you a cup of coffee. Giving you a brand archetype of INFJ/Dictator/Upholder will be a higher priority than getting your bank details to HR. Most…

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5 Pieces of Business Copy You Keep Forgetting To Update

By Carly | May 25, 2018

Here are two really embarrassing questions you probably don’t want to answer, but I’m going to ask anyway… 1. Who was your first celebrity crush? If the answer isn’t Dieter Brummer, we can’t be friends. 2. What does your about page say? Any ideas at all? Don’t click on it! That ruins the game. If…

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Is There A Market For Your Business Idea?

By Carly | May 18, 2018

Truth bomb: Businesses only succeed if there’s a market for them. It’s a comforting but also slightly terrifying reality. Oprah once said ‘If a man wants you, nothing will keep him away. If he doesn’t want you, nothing will make him stay.’ This advice is specifically crafted for Bridget Jones-esque ladies burying their sorrows in…

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Pop-Ups: How to Use Them Without Annoying People

By Carly | May 10, 2018

Picture this. You’ve arrived at a cafe to have lunch with an old friend. You haven’t seen each other in ages, and you start catching up on each other’s news. She’s midway through a juicy story about her brother’s divorce and all of a sudden a random man shoves his head in-between you and says…

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7 Social Media Trends To Pay Attention To In 2018

By Carly | May 7, 2018

Social media. Amiright? LOL. ON FLEEK! If you’re a grown-up person with a business and you’re trying to crack the social media code, it can feel like talking to a French two-year-old. Which is obviously super adorable but unless you’re also a French two year old that conversation isn’t going to go very well. Thankfully,…

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5 Ways To Make More Money With Your Sales Page

By Carly | May 3, 2018

Online entrepreneurs often assume that more products on their sales page = more money. And while this can be true, it’s usually much easier just to sell more of the thing you already have. Remember when you were a kid and you walked into a lolly shop (or candy store for anyone in the US)…

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Membership Site Design Secrets

By flourishonline | Mar 27, 2018

Create a WOW membership / Ecourse experience for your students by considering these 9 tips. 1.  Is it “On Brand” and a natural fit for the rest of your online platform? There’s nothing weirder than purchasing something online, only to get access to a platform that looks nothing like the sales funnel you went through in…

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9 Super Effective Ways To Get Popular Online

By Carly | Mar 24, 2018

Unfortunately, being popular online is slightly more difficult than being popular in high school. It takes more than a second-hand Corolla, a pony-tailed boyfriend and a massive CD collection to gain notoriety in the online entrepreneurial world. Annoying right? If only a Rachel Hair Cut and a pair of 501s would solve your business woes.…

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