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5 Ways To Tell If You’re a Queen Archetype 

queen archetype

Do you or have you ever owned a tiara? Do you not-so-secretly believe you’re in charge of everything? Would you not hate it at all if everyone called you Your Majesty? 

Sounds like you’re a Queen archetype. 

You’re driven, you like to be respected and you adore power. You have an overwhelming need for everyone to think you’re fantastic and to treat you as such. Because you’re a Queen. Duh. 

Queens are realists. You know that you can’t be a Queen and do everything yourself. So you like the idea of recruiting others to your cause to bring your vision to life. Read: you’re VERY into the idea of hired help. And although Queens like to delegate, they also like to be in control and this can lead to micro-management and sometimes (let’s be honest!) microaggressions. Eep!

But… how do you even know you’re a Queen Archetype? 

First things first – this is a Brand Archetype quiz that will tell you exactly what kind of vibe you have and consequently what kind of vibe your business should have. 

And yes, a lot of this will come quite naturally to you but the purpose of this quiz is to hone in on your unique archetype so you have a sense of clarity in everything you do. So you’re using the appropriate language and branding to communicate with your audience. 

That sounded a touch dry, didn’t it? It’s all good fun, I promise. Keep reading. 

There are 12 different Brand Archetypes. Healer, Rebel, Alchemist, Innocent, Explorer, Everyman, Hero, Jester, Lover, Sage, Queen, and Creator.


  1. Like that guy with laser eyes in the X-men movies, you have a super sharp and focussed gaze 

You can see the final destination and you would do ANYTHING to get there. You’re a gun at dealing with changing circumstances (one of your best traits!) and you’re great in a crisis.

Leading is your most valuable superpower but you already know this – you use it to your advantage every day. When you watched The Devil Wears Prada, you actually sympathised with Miranda. She’s just a driven, confident, intelligent woman who needs to get shit done. Why is everyone ragging on her? She’s awesome. 

  1. You LOVE systems and structure 

Much like the monarchy, you honestly believe the world would fall apart without structure. You love clear lines, boundaries, lists, and plans. Kikki K is your happy place and planners are your chocolate. Plot twist alert: Queens are amazing at planning but they’re often in danger of over planning or staying in the planning phase too long. Queens love presenting so it’s natural that you love talking about ideas, but make sure you actually implement them. A super cute whiteboard and colourful erasable markers aren’t going to make that happen. Soz. 

  1. You’ve got to earn that respect, girlfriend

Most Queens know this, but there are always a few bad apples that make the rest of the Queen archetypes look bad: you can’t get respect without actually earning it. Awkward. 

Queens are intelligent but they also have a strong sense of justice. They like for the right thing to be done, and a true Queen is ALWAYS magnanimous in victory and defeat. 

  1. You are thoroughly unintimidated by being in charge 

Most other archetypes would cry if you asked them to lead a room of people but Queens adjust their crowns, flick their cloaks over their shoulders, and get the hell on with it. 

Your confidence is extraordinary – never apologise for it or try to dull it. Most people would kill for that self-esteem so do good with it. It’s a very valuable tool. 

  1. You are fiercely loyal 

Once a Queen finds her squad, she’s done. If you’ve had the same group of girlfriends since high school, chances are you’re a Queen. Better yet, they all still love you despite having been there when you went through the growing pains of being a Queen (those mega-bitchy months in your first year of uni when you were unbearable to be around). Your mates know that you’ve got their back and that you’d die fighting for them. 

Pretty sure you’re a Queen Archetype but you want to be certain?

Take our quiz to find out!


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